Complex Presents: Sneaker of the Ye

In 1985, Nike released Michael Jordan’s first sneaker, the Air Jordan 1, and sneaker culture was born. With vibrant photographs and illustrations throughout, as well as input from some of the sneaker world’s most important voices, Complex Presents: Sneaker of the Year is a must-have for hypebeasts and sneakerheads everywhere. Foreword by Marc Eckō * Contribution by Joe La Puma Sneaker of the Year explores 35 years of sneaker culture with the expertise, authority, and passion that only Complex can offer. Now, thousands of people wait in line at Supreme, and companies throw millions of dollars at LeBron James to keep him in their marketing plans. The trend that saw steady growth for decades with the emergence of sports, hip-hop, and sportswear advertising has exploded into a phenomenon. And no one has watched that phenomenon more closely than Complex. Highlights include: